Who We Are


Regional gatherings with special purpose


We're not your run-of-the-mill event planners.

We specialise in events that convey a special purpose, atmosphere and culture. Events that require high levels of creativity, planning and communication, organisation and collaboration.

Our team has decades of experience pulling off inspiring and successful events. We're famous for our professionalism, friendliness, creativity and reliability.

We know how much work goes on behind the scenes and the level of attention to detail required. From event concept to final acquittal, we do it all. And we love every moment of it!

We do much more than dropping off the portaloos and organising the sound guy. We work with you to minimise your stress and maximise your event, connecting head and heart to create cohesion and inspiration.


Denis Ginnivan
Director and Founder

Denis has over 20 years experience organising events big and small, from community celebrations to musical festivals and everything in between. From 1998 to 2014 he was the head of logistics and community liaison for the Yackandandah Folk Festival. He was an Executive member of Events, Logistics and Strategy, and Acting Director, for independent MP Cathy McGowan’s two successful election campaigns. He is now the President of Voices That Matter, a community group dedicated to grassroots democracy.


Denis knows country communities. Apart from three years in Melbourne earning his Bachelor degree in Social Work, he’s lived in regional Australia his entire life. Born in Benalla, he now lives on his 200- acre farm in Indigo Valley in North East Victoria, where he raised three daughters, survived a couple of bushfires and retires at night after busy days of planning, networking, and contributing to the social fabric of the region.


He’s also a highly respected professional operator. Before founding Events That Matter in 2012, Denis worked in the rural health sector for 35 years as a social worker, farm debt mediator and as the Director of a NSW government rural brain injury rehabilitation service for over two decades.  During his career, he was awarded a Churchill Scholarship, sat on Ministerial advisory conferences, presented at many conferences, and advised the Rural National Health Alliance in the implementation of the NDIS.

Learn more about our community events

Learn more about our corporate events


Events that Matter is a business unit of Koan Strategies Pty Ltd ACN 147 598 721.
We are located at 80 Dicksons Road, Indigo Valley Vic 3688 Australia